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Those little colorful marshmallows make their way into baskets, tablescapes, and right into our mouths each season as the perfect burst of sugar. But this year, there's a whole new way to enjoy peeps.
Peeps are a marshmallow treat produced by the Just Born company at a factory in Bethlehem, Pennsylvania. Peeps were born almost 70 years ago and over those years have become an American candy icon.
In 2003, the Peeps Fun Bus conducted a tour across the country to promote the brand. The tour included giveaways and games and was decorated with a giant Peep on the top of the bus. [6] In 2009, Just Born expanded the Peeps product line further by introducing Peeps Lip Balm in four flavors: grape, strawberry, vanilla, and cotton candy. [7]
Just Born, Inc., is an American family-owned confectionery company based in Bethlehem, Pennsylvania. [1] It manufactures and markets a number of confectionery, including Goldenberg's Peanut Chews, Hot Tamales, Mike and Ike, Peeps, Teenee Beanee jelly beans, and Zours.
William E. Brock settled down in Chattanooga, Tennessee, in 1906 and bought a small wholesale grocery shop, which sold candy produced on the premises by the Trigg Candy company. This candy operation consisted of handmade penny and bulk candies, peanut brittle, peppermints and fudge. The name was changed to Brock Candy in 1909.
Peeps just launched new flavors for their Easter 2024 spring candy collection, and it includes fan favorite: Dr Pepper Peeps! Shop now at Walmart.