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It is an online platform that allows to reserve lawn care and mowing services through a website or a mobile application. [11] [18] It also tracks weather and accordingly revises the schedule as needed. [9] LawnStarter has been called an Uber for lawn services. [5] [19]
GreenPal is an online freelancing platform that connects landscapers to clients in the United States.The company is based in Nashville, Tennessee and was founded in 2012. . GreenPal's business model was inspired by Uber, [1] Airbnb, and Lyf
The private equity firm Clayton, Dubilier & Rice had majority ownership along with company management. [11] Another lawn servicing company, Emerald Green Lawn Service, had been purchased in 1997 by the Scotts Miracle-Gro Company and rebranded in 1998 as Scotts LawnService. In April 2016, Scotts LawnService was merged with TruGreen to operate as ...
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In 1982, Jim Penman started the company with $24 of capital [8] in order to fund his research into biohistory [9] after his PhD thesis was initially rejected. [10] In 1989, Jim's Group switched to a franchise model. [3] In 2009, there was a major disruption from the franchisees when fees were raised [11] and Jim Penman was almost voted out.
Scotts LawnService was founded in 1998, with the acquisition of Emerald Green Lawn Care. It was a division of the Scotts Miracle-Gro Company, and provided lawn, tree, and shrub care and pest control. In April 2016 TruGreen announced that it had merged with Scotts LawnService.
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