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  2. 15 Items to Nail a Simple Mom-Approved Makeup Routine - AOL

    www.aol.com/entertainment/15-items-nail-simple...

    These buttery balms coat lips in cushiony hydration and are an easy no-frills pick for any mom who wants to keep their makeup simple. 8. Neutrogena MoistureShine Lip Gloss with SPF 20 Sun ...

  3. How Lip Gloss Became a Status Symbol

    www.aol.com/lifestyle/lip-gloss-became-status...

    The thing is, lip gloss isn’t even just lip gloss anymore. Lip oil, liquid balms, plumpers, tints, stains, jelly, treatments, and masks—many of the most viral lip products are almost in ...

  4. I've Tried Almost All of Summer Fridays' Viral Lip Balms, But ...

    www.aol.com/lifestyle/ive-tried-almost-summer...

    The lip balm is cruelty-free and 100 percent vegan, too, ... And considering they've racked up more than 7,000 5-star reviews across the multiple offerings, it's safe to say their cult following ...

  5. EOS (company) - Wikipedia

    en.wikipedia.org/wiki/EOS_(company)

    Jonathan Teller created the EOS lip balm in 2006. In 2015, EOS was the second highest-selling lip care in the world, with 11.5% of the market share in the United States. [2] The lip balms are sold at retail stores in 18 countries [3] and online through the company's website. In 2017, EOS sold nearly 2 million units per week globally. [3]

  6. Lipstick - Wikipedia

    en.wikipedia.org/wiki/Lipstick

    Lipstick also has many variations including liquid, lip balms, glosses, crayons, pencils, liners, palettes, and stains. Balms and glosses tend to be more translucent and not as dark or vibrant as the regular lipsticks. Some individuals buy lip balms and glosses rather than lipstick, as they get a more hydrating feeling from these.

  7. Maybelline - Wikipedia

    en.wikipedia.org/wiki/Maybelline

    Maybelline New York (formerly The Maybelline Company and Mabelline and Co.), [1] trading as and commonly known as simply Maybelline (/ ˈ m eɪ b ɪ l iː n / MAY-bil-een), is an American multinational cosmetics, skin care, perfume, and personal care company, based in New York City.