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Historically, communication ethics originated with concerns related to print media and has evolved with the advent of digital technologies. Critics began addressing the harms of the unregulated press in North America and Europe during the 1890s, leading to the establishment of principles in the United States during the 1920s. [8]
These principles are based upon normative rules, values and needs of individuals, understanding ethics within cultural communication and overcoming pre-existing cultural assumptions towards one another. For these purposes, culture is a shared system of symbols, beliefs, attitudes, values, expectations, and norms of behaviour. [3]
Some of the vital characteristics of ethical communication are discussed below. Conveying the point without offending the audience: [2]; While communicating with the audience, expressing the desired message to them in a significant manner is of primary importance.Strong conversation skills can make a big difference in the workplace.
The Potter Box is a model for making ethical decisions, developed by Ralph B. Potter, Jr., professor of social ethics emeritus at Harvard Divinity School. [1] It is commonly used by communication ethics scholars. According to this model, moral thinking should be a systematic process and how we come to decisions must be based in some reasoning.
The concept of dialogue has its roots in various disciplines such as philosophy, rhetoric, psychology, and relational communication. [2] Philosophers and rhetoricians have long perceived dialogue as one of the most ethical forms of communication and as one of the central means of separating truth from falsehood.
These describe specific rational principles observed by people who follow the cooperative principle in pursuit of effective communication. [9] [2] Applying the Gricean maxims is therefore a way to explain the link between utterances and what is understood from them. According to Grice: [5]
Professional communication draws on theories from fields as different as rhetoric and science, psychology and philosophy, sociology and linguistics.. Much of professional communication theory is a practical blend of traditional communication theory, technical writing, rhetorical theory, adult learning theory, and ethics.
Journalistic ethics and standards comprise principles of ethics and good practice applicable to journalists. This subset of media ethics is known as journalism's professional " code of ethics" and the "canons of journalism". [ 1 ]