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Striker Robbie Keane joined Liverpool in July 2008, but returned to Tottenham Hotspur in January 2009.. Liverpool did not win any trophies in the 2007–08 season.Despite new signing Fernando Torres scoring 33 goals in all competitions, including 24 in the Premier League, the team finished in fourth place, 11 points behind eventual winners Manchester United.
After various colour combinations in the 1990s, including gold and navy, bright yellow, black and grey, and ecru, the club alternated between yellow and white away kits until the 2008–09 season, when it re-introduced the grey kit. A third kit is designed for European away matches, though it is also worn in domestic away matches on occasions ...
Liverpool's first game of 2008 was a home game against Wigan, which ended in a 1–1 draw. [36] This was followed by their first FA Cup game of the season, the third round tie against Luton Town, which also finished 1–1. In the replay a week later, Liverpool beat them 5–0 at home, in which Steven Gerrard scored his second Liverpool hat-trick.
In addition, Premier League officials were supplied with new kit made by Umbro, replacing American makers Official Sports, and are sponsored by Air Asia, replacing Emirates. The 2007–08 season saw a new font used for the names on the back of players' shirts.
Liverpool's first-team wearing the 2012–13 season home kit made by Warrior. In April 2011, Warrior Sports reportedly signed a sponsorship agreement for Liverpool worth £25 million per season as of the 2012–13 season while Carlsberg reduced their annual sponsorship to just half of that, overtaking the English club record of £23.3 million paid by Nike for supplying Manchester United and ...
The third kit changed in August 2009 to a new white kit. It was announced that longtime sponsor Carlsberg would be leaving the club after 18 years to be replaced by British bank Standard Chartered , who commenced a four-year £ 80 million deal with the club in May 2010.