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A slick magazine is a magazine printed on smooth, high-quality glossy paper. [1] The term may have come into use in the 1930s, and was used to distinguish these magazines from pulp magazines, which were printed on cheap, rough-textured paper. The slicks also attempted to appeal to a more select audience.
A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. Today, flyers range from inexpensively photocopied leaflets to expensive, glossy, full-color circulars. Flyers in a digital format can be shared on the ...
Machine-finished coated paper (MFC) has a basis weight of 48–80 g/m 2. They have good surface properties, high print gloss and adequate sheet stiffness. MFC papers are made of 60–85% groundwood or thermomechanical pulp (TMP) and 15–40% chemical pulp with a total pigment content of 20–30%. The paper can be soft nip calendered or ...
Metroland Media Group (also known as Community Brands) is a Canadian mass media publisher and distributor which primarily operates in Southern Ontario.A division of the publishing conglomerate Torstar Corporation, Metroland published more than 70 local community newspapers–including six dailies–and many magazines. [1]
As compared to a flyer or a handbill, a printed brochure usually has higher-quality paper and more color and is folded or stapled at the seam. Because the goal of a marketing brochure is typically to assist in the sales or distribution of products and services, the wording in the brochure is often very positive, with "glowing terms" to describe ...
Most nations describe paper in terms of grammage—the weight in grams of one sheet of the paper measuring one square meter.. Other people, especially in the United States, describe paper in terms of pound weight—the weight in pounds per ream (500 sheets) of the paper with a given area (based on historical production sizes before trimming): for card stock, this is 20 by 26 in (508 by 660 mm ...