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A TCL Roku TV. Roku announced its first branded smart TV and it was released in late 2014. These TVs are manufactured by companies like TCL, LG, Westinghouse and Hisense, and use the Roku user interface as the "brain" of the TV. Roku TVs are updated just like the streaming devices. [77]
The Roku OS is the most popular TV operating system in the U.S., reaching an estimated 90 million households as of 2025. [4] [5] [6] The Roku OS works as a streaming platform that hosts both "free" and paid streaming channels through its graphical user interface. [7] [8] It has been reported to be easy to use and powerful.
In August 2014, TCL partnered with Roku for use as TCL's primary smart TV platform. [23] TCL Corporation and Tonly Electronics was implicated in bribing a government official in Guangdong province in exchange for government subsidies. [24] In October 2014, TCL acquired the Palm brand from HP for use on smartphones. [25] [26]
Shahid also joined forces with Samsung in 2014, enabling users to access Shahid VIP's content through the Shahid.net app. [17] TCL partnered with Shahid VIP in 2018, extending access to Shahid VIP's content for its TV users in MENA markets via the Shahid app. [18] Sony TV MENA started integrating the Shahid app into its new TVs from May 2020. [19]
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Apple's current product lineup includes portable and home hardware such as the iPhone, iPad, Apple Watch, Mac, and Apple TV; operating systems such as iOS, iPadOS, and macOS; and various software and services including Apple Pay, iCloud, and multimedia streaming services like Apple Music and Apple TV+.