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  2. Level of measurement - Wikipedia

    en.wikipedia.org/wiki/Level_of_measurement

    Level of measurement or scale of measure is a classification that describes the nature of information within the values assigned to variables. [1] Psychologist Stanley Smith Stevens developed the best-known classification with four levels, or scales, of measurement: nominal, ordinal, interval, and ratio.

  3. Visual hierarchy - Wikipedia

    en.wikipedia.org/wiki/Visual_hierarchy

    A representation of hierarchical feature extraction and combination in the visual system. Visual hierarchy, according to Gestalt psychology, is a pattern in the visual field wherein some elements tend to "stand out," or attract attention, more strongly than other elements, suggesting a hierarchy of importance. [1]

  4. Design principles - Wikipedia

    en.wikipedia.org/wiki/Design_principles

    Scale can be considered both objectively and subjectively. In terms of objective, scale refers to the exact literal physical dimensions of an object in the real world or the coloration between the representation and the real one. Printed maps can be good examples as they have an exact scale representing the real physical world.

  5. Psychometrics - Wikipedia

    en.wikipedia.org/wiki/Psychometrics

    Psychometrics is a field of study within psychology concerned with the theory and technique of measurement.Psychometrics generally covers specialized fields within psychology and education devoted to testing, measurement, assessment, and related activities. [1]

  6. Likert scale - Wikipedia

    en.wikipedia.org/wiki/Likert_scale

    Likert scale data can, in principle, be used as a basis for obtaining interval level estimates on a continuum by applying the polytomous Rasch model, when data can be obtained that fit this model. In addition, the polytomous Rasch model permits testing of the hypothesis that the statements reflect increasing levels of an attitude or trait, as ...

  7. Guttman scale - Wikipedia

    en.wikipedia.org/wiki/Guttman_scale

    Guttman scale has been generalized to the theory and procedures of "multiple scaling" which identifies the minimum number of scales needed for satisfactory reproducibility. As a procedure that ties substantive contents with logical aspects of data, Guttman scale heralded the advent of facet theory developed by Louis Guttman and his associates.

  8. AOL Mail

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    Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!

  9. Questionnaire construction - Wikipedia

    en.wikipedia.org/wiki/Questionnaire_construction

    Scaled questions – Responses are graded on a continuum (e.g.: rate the appearance of the product on a scale from 1 to 10, with 10 being the most preferred appearance). Examples of types of scales include the Likert scale, semantic differential scale, and rank-order scale. (See scale for further information)