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Based on Toronto Real Estate Board's sales statistics, Right at Home Realty was the #1 performing Residential Real Estate Brokerage in the Greater Toronto Area for 10 year*. [1] Right at Home has ten offices across Ontario in Don Mills, Mississauga, Richmond Hill, Whitby, Vaughan, Burlington, Newmarket, Barrie, and Ottawa with over 6,000 Realtors.
Sustainability branding is the process of creating and maintaining an identity of a specific product, service, or business that reflects special added value in terms of environmental and social benefits. [1] A brand is only perceived as being sustainable if it can credibly convey sustainability benefits which are noticeable by and relevant to ...
[3] [4] Advertising in general is a one-way communication through mass media [5] and is used to create brand recognition, brand knowledge and some brand preference. [6] Sustainability advertising contributes to all three pillars of triple bottom line : economic development , environmental protection and social responsibility .
Royal LePage is a Canadian real estate franchiser and owner-operator with more than 670 locations and over 20,000 realtors in Canada. [1] The company was founded on July 2, 1913 in Toronto, Canada by then 26-year-old Albert Edward (A.E.) LePage, under the name "A.E. LePage, Bungalow Specialist."
The idea of socially responsible marketing is sometimes viewed as an extension of the concept of Corporate Social Responsibility (CSR). CSR is promoted as a business model to help companies self-regulate, recognizing that their activities impact an assortment of stakeholders, including the general public. [ 2 ]
Brand activism is not a new concept, with early examples dating back to the late 20th century. Companies like Ben & Jerry’s (founded in 1978), The Body Shop (1976), and Benetton (1965) are often cited as pioneers in aligning their business practices or marketing campaigns with social and environmental causes.
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