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Customer Value Management was started by Ray Kordupleski in the 1980s and discussed in his book, Mastering Customer Value Management. A customer value proposition is a business or marketing statement that describes why a customer should buy a product or use a service. It is specifically targeted towards potential customers rather than other ...
The National Book Development Board, abbreviated as NBDB, is an agency of the Philippine government under the Department of Education formed through Republic Act No. 8047 or the Book Publishing Industry Development Act, which was responsible for promoting the continuing development of the book-publishing industry in the Philippines, with the active participation of the private sector.
Chikiting Books section. In 2013, the Center for Digital Education was launched at the Philippine Normal University. It focuses in promoting the use of technology in Philippine education. The center is an air-conditioned classroom with at least 20 personal computers and tablets donated by Vibal. [11] [12] [13]
Anvil Publishing, Inc., is the publishing arm of National Book Store.It publishes print books, e-books, and audiobooks. Anvil is a nationwide book dealer to network servicing dealers in the Philippines which includes National Book Store (Anvil's parent company), Goodwill Book Store, Rex Book Store, and Solidaridad.
Personal selling can be defined as "the process of person-to-person communication between a salesperson and a prospective customer, in which the former learns about the customer's needs and seeks to satisfy those needs by offering the customer the opportunity to buy something of value, such as a good or service". [1]
The cover of The Peter Principle (1970 Pan Books edition). The Peter principle is a concept in management developed by Laurence J. Peter which observes that people in a hierarchy tend to rise to "a level of respective incompetence": employees are promoted based on their success in previous jobs until they reach a level at which they are no longer competent, as skills in one job do not ...
The book was first published in 1968, and re-issued in 1983 by Bantam. A hardcover edition was published by Buccaneer Books in June, 1993. In 1970, Success Motivation Institute purchased the rights to produce the audio recording. If Mandino's suggested reading structure is followed, it would take about 10 months to read the book.
The National Book Development Board is the book agency of the Philippines mandated to create a robust environment for publishing that stands on a strong culture of reading. It provides technical and developmental assistance to creatives, publishers, booksellers, enterprises, and individuals involved in the production of books and the business ...