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Vanity sizing, or size inflation, is the phenomenon of ready-to-wear clothing of the same nominal size becoming bigger in physical size over time. [ 1 ] [ 2 ] [ 3 ] This has been documented primarily in the United States and the United Kingdom . [ 4 ]
PS 42-70 – Women's Clothing (1971) PS 45-71 - Young Men's clothing; PS 54-72 - Girls Clothing; ASTM D5585-95 (2001) ASTM D6829-02 (2008) ASTM D5585-11 (2011) (withdrawn, 2020) ASTM D6240-98; ASTM D6960-04 – Women's Plus sizes (2004) There is no mandatory clothing size or labeling standard in the US, though a series of voluntary standards ...
(For example: a jeans label stating the inner leg length of the jeans in centimeters or inches, but not the inner leg measurement of the intended wearer) Ad hoc sizes or vanity sizes The label states a size number or code with no obvious relationship to any measurement. (For example: Size 12, XL)
There are multiple size types, designed to fit somewhat different body shapes. Variations include the height of the person's torso (known as back length), whether the bust, waist, and hips are straighter (characteristic of teenagers) or curvier (like many adult women), and whether the bust is higher or lower (characteristic of younger and older women, respectively).
Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [9] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
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A pair of jeans Microscopic image of faded fabric. Jeans are a type of trousers made from denim or dungaree cloth. Often the term "jeans" refers to a particular style of trousers, called "blue jeans", with the addition of copper pocket rivets added by Jacob W. Davis in 1871 [1] and patented by Davis and Levi Strauss on May 20, 1873.