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2. Funnel chart - Wikipedia

   en.wikipedia.org/wiki/Funnel_chart

   A typical example of a funnel chart starts with the sales leads on top, then down to the qualified leads, the hot leads and the closed deals. A business is bound to lose some number of potential deals at each step in the sales process and this is represented by the narrowing sections as you move from the top section (the widest) to the bottom section (the narrowest.)

3. AIDA (marketing) - Wikipedia

   en.wikipedia.org/wiki/AIDA_(marketing)

   A relatively large number of potential purchasers become aware of a product or brand, and then a smaller subset becomes interested, with only a relatively small proportion moving through to the actual purchase. This effect is also known as a "customer funnel", "marketing funnel", or "sales funnel". [8]

4. Purchase funnel - Wikipedia

   en.wikipedia.org/wiki/Purchase_funnel

   Sales Funnel or Purchase Funnel: The sales or purchase funnel (sales from the seller's perspective and purchase from the buyer's perspective) guides potential customers through stages of awareness, interest, desire, and action, culminating in a purchase decision. It is a subset of full funnel marketing, centered specifically on the conversion ...

5. Funnel analysis - Wikipedia

   en.wikipedia.org/wiki/Funnel_analysis

   An example of funnel visualization. Funnel analysis involves mapping and analyzing a series of events that lead towards a defined goal, like an advertisement-to-purchase journey in online advertising, or the flow that starts with user engagement in a mobile app and ends in a sale on an eCommerce platform.

6. Star schema - Wikipedia

   en.wikipedia.org/wiki/Star_schema

   Consider a database of sales, perhaps from a store chain, classified by date, store and product. The image of the schema to the right is a star schema version of the sample schema provided in the snowflake schema article. Fact_Sales is the fact table and there are three dimension tables Dim_Date, Dim_Store and Dim_Product.

7. Integrated business planning - Wikipedia

   en.wikipedia.org/wiki/Integrated_business_planning

   The history of integrated business planning can be traced back to sales and operations planning (S&OP), a process that balances demand and manufacturing resources. According to Gartner , there is a 5-stage maturity model for S&OP, and in this model, integrated business planning is denoted as Phased 4 & 5.