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  2. Psychological pricing - Wikipedia

    en.wikipedia.org/wiki/Psychological_pricing

    Psychological pricing (also price ending or charm pricing) is a pricing and marketing strategy based on the theory that certain prices have a psychological impact. In this pricing method, retail prices are often expressed as just-below numbers: numbers that are just a little less than a round number, e.g. $19.99 or £2.98. [ 1 ]

  3. Mental accounting - Wikipedia

    en.wikipedia.org/wiki/Mental_accounting

    If the price that one is paying is equal to the mental reference price for the good, the transaction value is zero. If the price is lower than the reference price, the transaction utility is positive. Total utility received from a transaction, then, is the sum of acquisition utility and transaction utility.

  4. Behavioral economics - Wikipedia

    en.wikipedia.org/wiki/Behavioral_economics

    Behavioral economics is the study of the psychological (e.g. cognitive, behavioral, affective, social) factors involved in the decisions of individuals or institutions, and how these decisions deviate from those implied by traditional economic theory. [1] [2] Behavioral economics is primarily concerned with the bounds of rationality of economic ...

  5. Price floor - Wikipedia

    en.wikipedia.org/wiki/Price_floor

    A government-set minimum wage is a price floor on the price of labour. A price floor is a government- or group-imposed price control or limit on how low a price can be charged for a product, [1] good, commodity, or service. It is one type of price support; other types include supply regulation and guarantee government purchase price.

  6. Price controls - Wikipedia

    en.wikipedia.org/wiki/Price_controls

    A government-set minimum wage is a price floor on the price of labour. A price floor is a government- or group-imposed price control or limit on how low a price can be charged for a product, [21] good, commodity, or service. A price floor must be higher than the equilibrium price in order to be effective. The equilibrium price, commonly called ...

  7. Recession lobster: The plummeting price of a former luxury - AOL

    www.aol.com/news/2008-12-30-recession-lobster...

    In good times, prices don't fluctuate all that much, and we can make long term plans, secure in the belief that the economy or the markets won't leave us holding the bag.

  8. Price support - Wikipedia

    en.wikipedia.org/wiki/Price_support

    In economics, a price support may be either a subsidy, a production quota, or a price floor, each with the intended effect of keeping the market price of a good higher than the competitive equilibrium level. In the case of a price control, a price support is the minimum legal price a seller may charge, typically placed above equilibrium.

  9. Rare orange lobsters Cheddar and Biscuit settle into new ...

    www.aol.com/lifestyle/rare-orange-lobsters...

    "Lobster shells have three layers and each layer is a different color," Stacia White, director of husbandry at Ripley's Aquarium of Myrtle Beach, where Cheddar was taken after her rescue, tells ...