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The lipstick effect is the theory that when facing an economic crisis consumers will be more willing to buy less costly luxury goods. [1] Instead of buying expensive purses and fur coats, for example, people will buy expensive cosmetics, such as high-end brands of lipstick . [ 2 ]
Red is perceived as a strong and active color which may influence both the person wearing it and others perceiving it. An evolutionary psychology explanation is that red may signal health as opposed to anemic paleness, or indicate anger due to flushing instead of paleness due to fear.
Red dress effect. The red dress effect, which can be broadened to the general red-attraction effect, the red-romance effect, or the romantic red effect, is a phenomenon [clarification needed] in which the color red increases physical attraction, sexual desire, and romantic sentiments in comparison to other colors.
Lipstick sales are strong when the economy is weak. That's the idea behind the "lipstick effect" — a theory that melds consumer psychology with economic conditions.
Red lipstick is powerful, provocative, and deeply personal. Here, how (and why) a swipe of scarlet remains as timeless as ever.
Red by a large margin is the color most commonly associated with seduction, sexuality, eroticism and immorality, possibly because of its close connection with passion and with danger. [4]: 55 Red was long seen as having a dark side, particularly in Christian theology. It was associated with sexual passion, anger, sin, and the devil.
Nothing speaks louder than a bold red lip. Watch how Nicole from The Beauty Girl shows us how it's done! Revealed: The actual way to put on red and nude lipstick
Today, rouge is a term used to primarily identify blush of any color, including: brown, pink, red, and orange. Modern blush is offered in both a pressed or loose powder, a cream consistency similar to lipstick, or a liquid form. It is not commonly used to identify lipstick, however, some may use the term to refer to the red color of the product.