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This drugstore shampoo is a true classic—and has over 1,000 five-star reviews that attest to its greatness. Editor Olivia Dubyak said in her review, "It may not be luxurious or trendy, but ...
Aveeno was founded in 1945 by brothers Albert and Sidney Musher, [1] and its first product was their Soothing Bath Treatment. The active ingredients in all Aveeno products are colloidal oats or oat extracts—avenanthramides, [2] which have been branded as "active naturals". The brand slogan is "Better Ingredients. Better Skincare: Aveeno."
Consumer Reports is a United States-based non-profit organization which conducts product testing and product research to collect information to share with consumers so that they can make more informed purchase decisions in any marketplace.
Consumer Reports (CR), formerly Consumers Union (CU), is an American nonprofit consumer organization dedicated to independent product testing, investigative journalism, consumer-oriented research, public education, and consumer advocacy.
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