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Shein (/ ˈʃiːɪn / ⓘ SHEE-in; styled as SHEIN; Chinese: 希音; pinyin: Xīyīn) is a fast fashion retailer. Founded in Nanjing, China, in October 2008 as ZZKKO by entrepreneur Chris Xu, Shein grew to become the world's largest fashion retailer as of 2022. The company is currently headquartered in Singapore.
Fast fashion brands popular in China. Fast fashion is a term used to represent cheap, trendy clothing that is made to replicate higher end fashion trends. As of 2019, China remains the leading producer of fast fashion clothing. [1] Many sweatshops are located in China, where the workers are underpaid and overworked in unsafe environments.
Giordano International Limited is an international retailer of men's, women's and children's apparel and accessories founded in Hong Kong in 1981. [5]Giordano now employs over 6,500 staff, with around 1,800 shops operating in more than 30 countries and regions worldwide.
Desigual's clothing is mainly manufactured in Asia (73% of production), primarily in countries such as China and India. [42] Some is also manufactured in Europe and the Middle East (27% of production). In 2020 the company made public the list of garment factories actively working for it around the world (Tier 1 suppliers). [43]
We buy more clothes now, move through trends faster. In the olden days—the early ‘90s—brands produced two to four fashion cycles per year, big orders coordinated by season, planned months in advance. These days, there’s no such thing as cycles, only products. If a shirt is selling well, Wal-Mart orders its suppliers to make more.
Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [9] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
The top five luxury watch brands in the country are Rolex, Omega, Cartier, Vacheron Constantin, and Breitling. [8] In a confidential report titled "China Luxury Market study 2010" in November 2010, the management consulting firm Bain & Company noted the top three luxury brands in China are Louis Vuitton, Chanel and Gucci.
China's footprint is worldwide: E-commerce juggernaut brands Shein and Temu make the country one of the world’s largest producers of cheap fashion, selling in more than 150 countries.