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Pharmaceutical sales representatives or Medical sales respresentatives [1] are salespeople employed by pharmaceutical companies to persuade doctors to prescribe their drugs to patients. Drug companies in the United States spend ~$5 billion annually sending representatives to doctors, [ 2 ] to provide product information, answer questions on ...
Marketing to health-care providers takes three main forms: activity by pharmaceutical sales representatives, provision of drug samples, and sponsoring continuing medical education (CME). [1] The use of gifts, including pens and coffee mugs embossed with pharmaceutical product names, has been prohibited by PHRMA ethics guidelines since 2008.
A pharmaceutical sales representative is the key part within the sales of all drugs. [1] They ensure the healthcare profession is informed of the benefits of the drug along with the safety and the side effects according to the dictate of the company employing them.
Emily Blunt plays Liza Drake, a pharmaceutical sales rep, in Netflix's 'Pain Hustlers.' Here's how her character, like the movie, is inspired by real people.
Ireland accounts for $41 billion worth of drug imports to the United States, according to the U.S. Trade Representative's office. Germany and Switzerland are also top exporters to the United States.
Pharmaceutical companies generally employ salespeople (often called 'drug reps' or, an older term, 'detail men') to market directly and personally to physicians and other healthcare providers. In some countries, notably the US, pharmaceutical companies also employ lobbyists to influence politicians.