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  2. Growth–share matrix - Wikipedia

    en.wikipedia.org/wiki/Growth–share_matrix

    They are graduated question marks with a market- or niche-leading trajectory, for example: amongst market share front-runners in a high-growth sector, and/or having a monopolistic or increasingly dominant unique selling proposition with burgeoning/fortuitous proposition drive(s) from: novelty, fashion/promotion (e.g. newly prestigious celebrity ...

  3. Market saturation - Wikipedia

    en.wikipedia.org/wiki/Market_saturation

    Logistic growth is an example for a bounded growth which is limited by saturation: The graph shows an imaginary market with logistic growth. In that example, the blue curve depicts the development of the size of that market. The red curve describes the growth of such a market as the first derivative of the market volume. The yellow curve ...

  4. Market analysis - Wikipedia

    en.wikipedia.org/wiki/Market_analysis

    Although the market potential is rather fictitious, it offers good values of orientation. The relation of market volume to market potential provides information about the chances of market growth. [6] [7] The following are examples of information sources for determining market size: Government data; Trade association data; Financial data from ...

  5. Market share - Wikipedia

    en.wikipedia.org/wiki/Market_share

    For example, if there are 50,000 units sold per year in a given industry, a company whose sales were 5,000 of those units would have a 10 percent share in that market. "Marketers need to be able to translate sales targets into market share because this will demonstrate whether forecasts are to be attained by growing with the market or by ...

  6. Ansoff matrix - Wikipedia

    en.wikipedia.org/wiki/Ansoff_matrix

    Market penetration is a growth strategy where an organization aims to expand using its existing offerings (products and services) within current markets. In simpler terms, it seeks to increase its market share in the existing market landscape. It involves attracting new customers, retaining existing ones, or acquiring competitors to capture ...

  7. Shift-share analysis - Wikipedia

    en.wikipedia.org/wiki/Shift-share_analysis

    The regional change in the variable e within industry i between the two years t and t+n is defined as the sum of the eight shift-share effects: expected national growth effect (NSE i), differential national growth effect (NSD i), expected industry mix effect (IME i), differential industry mix effect (IMD i), expected regional growth effect (RGE ...

  8. The Stock Market Has an Earnings Quality Problem -- and It ...

    www.aol.com/stock-market-earnings-quality...

    S&P 500 Shiller CAPE Ratio data by YCharts.. As of the closing bell on Feb. 6, the S&P 500's Shiller P/E clocked in at a reading of 38.37, which is just shy of its closing high of 38.89 for the ...

  9. Market penetration - Wikipedia

    en.wikipedia.org/wiki/Market_penetration

    Successful outcomes stem from careful monitoring by key staff and leaders. Timing is key to successful market growth; this can be dependent on the overall market welfare, the business's competitors, and current events. Questions, brainstorming, and discussions can help distinguish whether it is the best time for market growth.