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The IKEA Catalogue (US spelling: IKEA Catalog; Swedish: Ikea-katalogen) was a catalogue published annually by the Swedish home furnishing retailer IKEA. First published in Swedish in 1951, [ 1 ] the catalogue was considered to be the main marketing tool of the company and, as of 2004, consumed 70% of its annual marketing budget. [ 2 ]
Various window blind styles. A window blind is a type of window covering. [1] There are many different kinds of window blinds which use a variety of control systems. A typical window blind is made up of several long horizontal or vertical slats of various types of hard material, including wood, plastic or metal which are held together by cords that run through the blind slats.
By 1990, 5000 blinds were being made each week. During the 1990s, more shops opened throughout the UK, bringing the total number of outlets to 18. The Hillarys product range increased again with the introduction of roman blinds and wooden blinds. Pleated blinds were also launched, reflecting the increased popularity of conservatories.
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IKEA was hit hard by COVID-19 because of lockdowns in various countries, like in the UK and Canada. [44] [45] Because demand had fallen, [46] its annual catalogue ceased publication after 70 years in print. [47] The prices of their products have risen significantly in 2022 because of rising costs and inflation. [48]
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