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Twitter Dashboard is the social network's attempt to streamline engagement for business accounts, whose users probably have better things to do than babysitting their mentions or constantly ...
Advertising on Twitter is based solely on the interactions an individual makes on the app. Advertisements shown on an individual's Twitter feed are based on the information provided in that individual's profile. Ads that are shown on Twitter are classified under three categories: promoted tweets, promoted accounts, and promoted trends. [10]
TweetDeck, officially X Pro since 2023, is a paid proprietary social media dashboard for management of Twitter (officially X) accounts. Originally an independent app, TweetDeck was subsequently acquired by Twitter Inc. and integrated into Twitter's interface.
Google Ad Manager (GAM) is an online ad exchange platform for companies or individuals. This online server allows a company or person to manage their inventory of ads, the audiences those ads serve, and allows them to check the performance of the ads they are running, and allows them to manage the buying and selling of their ads by other networks. [11]
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The ad-free tier comes as Twitter/X has been attempting to rebuild its advertising model. Major brands have been pulling their advertising regularly since Musk’s takeover of the site.
Twitter has altered the trend algorithm in the past to prevent manipulation of this type with limited success. [55] The Twitter web interface displays a list of trending topics on a sidebar on the home page, along with sponsored content (see image). Twitter often censors trending hashtags that are claimed to be abusive or offensive.