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iISO (intelligent ISO) flash shoe (aka "reversed" hotshoe) is the unofficial name for the proprietary accessory flash attachment and control interface used on Minolta cameras since the i-series introduced in 1988, and subsequently Konica Minolta and later Sony α DSLRs and NEX-7 up to 2012.
The Multi Interface Shoe is a proprietary camera hotshoe introduced by Sony on 12 September 2012, replacing an assortment of other proprietary hotshoes used by Sony in various types of cameras in the past, including the Auto-lock Accessory Shoe (aka AAS or "iISO" shoe) introduced by Minolta in 1988 and used on Sony α DSLRs, SLTs and some NEX ...
The flash unit sets up a circuit between shoe and contact—when it is completed by the camera, the flash fires. In addition to the central contact point, many cameras have additional metal contacts within the "U" of the hot shoe. These are proprietary connectors that allow for more communication between the camera and a "dedicated flash".
Balancing the flash power and ambient lighting or using off-camera flash can help overcome these issues. Using an umbrella or softbox (the flash will have to be off-camera for this) makes softer shadows. A typical problem with cameras using built-in flash units is the low intensity of the flash; the level of light produced will often not ...
Sony offers a number of interchangeable-lens cameras in its α (Alpha) line. The line has featured cameras employing three different imaging technologies and two mounts: Digital single-lens reflex cameras (DSLR) – early α models with three-digit model numbers employ this technology; they all feature Sony's A-mount.
Announced by Sony on August 24, 2011, and launched alongside its brother the Sony Alpha 77, [1] the Sony Alpha 65 is the top-tier for Sony's midrange Alpha SLT camera line.. The Sony Alpha 65 does not have a direct predecessor like the Sony Alpha 77 but it is still considered a replacement for the Sony Alpha 700 with less high-end specifications compared to its siblings.