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  2. Escola Superior de Propaganda e Marketing - Wikipedia

    en.wikipedia.org/wiki/Escola_Superior_de...

    A room in the museum served as the school's first location, where it was named "Escola de Propaganda do Museu de Arte de São Paulo" (Advertising School of the São Paulo Museum of Art). Under Martensen's management, with the motto "Taught by who does it", the school congregated professionals in the advertising business to teach its lone course ...

  3. Dead Internet theory - Wikipedia

    en.wikipedia.org/wiki/Dead_Internet_theory

    The dead Internet theory's exact origin is difficult to pinpoint. In 2021, a post titled "Dead Internet Theory: Most Of The Internet Is Fake" was published onto the forum Agora Road's Macintosh Cafe esoteric board by a user named "IlluminatiPirate", [11] claiming to be building on previous posts from the same board and from Wizardchan, [2] and marking the term's spread beyond these initial ...

  4. Lead generation - Wikipedia

    en.wikipedia.org/wiki/Lead_generation

    In marketing, lead generation (/ ˈ l iː d /) is the process of creating consumer interest or inquiry into the products or services of a business. A lead is the contact information and, in some cases, demographic information of a customer who is interested in a specific product or service.

  5. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...

  6. United National Independence Party - Wikipedia

    en.wikipedia.org/wiki/United_National...

    Demonstrations by the United National Independence Party (UNIP) during the visit of Iain Macleod (1960) The United National Independence Party (UNIP) is a political party in Zambia. It governed the country from 1964 to 1991 under the socialist presidency of Kenneth Kaunda, and was the sole legal party in the country between 1973 and 1990.

  7. Head & Shoulders - Wikipedia

    en.wikipedia.org/wiki/Head_&_Shoulders

    The brand has long been marketed under the tagline "You Never Get a Second Chance to Make a First Impression", which has been identified as an example of "anxiety marketing" commonly used by Procter & Gamble to drive sales by inducing fears of social consequences associated with the condition that the product claims to address. [7]

  8. Exposure at default - Wikipedia

    en.wikipedia.org/wiki/Exposure_at_default

    Exposure at default or (EAD) is a parameter used in the calculation of economic capital or regulatory capital under Basel II for a banking institution. It can be defined as the gross exposure under a facility upon default of an obligor.

  9. Deval Patrick - Wikipedia

    en.wikipedia.org/wiki/Deval_Patrick

    Deval Laurdine Patrick (born July 31, 1956) is an American politician who served as the 71st governor of Massachusetts from 2007 to 2015. He was the first African-American Governor of Massachusetts and the first Democratic governor of the state since Michael Dukakis left office in 1991.