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The parent company, Century Pacific Group, Inc., was established by Ricardo S. Po, Sr. (1931–2021) on December 12, 1978 as Century Canning Corporation, whose primary business was the distribution and sales of canned and processed fish products derived from tuna, sardines, and milkfish.
When the franchise split from the Valientes, the logo carried over to the new ZFAMS team, which shared elements with the Valientes' logo. In 2024, alongside the announcement of the name change to Master Sardines, a logo-making contest was also announced to create the new identity. The new logo was later shown on February 22, 2024.
The Family's Brand Sardines and the Valientes, which had prior shared history in the MPBL, fielded separate teams in the 2020 Chooks-to-Go Pilipinas 3x3 season. For the 2020 season which was organized within a "bubble" format due to the COVID-19 pandemic , the Valientes fielded an all-Zamboangeño team, with all players native to Zamboanga City .
The team inked a partnership with the Ligo Sardines for the 2018 season. [2] 2018–2021: The Taganas era
Zamboanga-made Sardines in supermarket shelves. Zamboanga City is also dubbed as the Sardines Capital of the Philippines, for 11 out of 12 sardines companies in the country are produced here. [117] The canning factories are converged in the west coast of Zamboanga. Sardine fishing and processing account for about 70 percent of the city's economy.
The Zamboanga City Special Economic Zone (or ZamboEcoZone), otherwise known by its corporate name as Zamboanga Freeport Authority (ZFA), is a special economic zone located in Zamboanga City in the province of Zamboanga del Sur in Mindanao, Philippines. It is the only economic zone located in Western Mindanao.
Odong, also called pancit odong, is a Visayan noodle soup made with odong noodles, canned smoked sardines in tomato sauce, bottle gourd (upo), loofah (patola), chayote, ginger, garlic, red onions, and various other vegetables.
Poverty incidence of Sorsogon City 5 10 15 20 25 30 2006 23.60 2009 27.56 2012 19.51 2015 28.48 2018 18.07 2021 20.55 Source: Philippine Statistics Authority Rizal Street in downtown area Sorsogon City is the economic center of Sorsogon Province and a hub of trade and commerce. It is one of the major cities in the Bicol Region after Naga City, Camarines Sur and Legazpi City in Albay. The city ...