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  2. Focus group - Wikipedia

    en.wikipedia.org/wiki/Focus_group

    Focus groups have several advantages for collecting qualitative research data. Focus group research can be used purely as a qualitative method or in combination with quantitative methods. Qualitative data collected in focus groups can help researchers decide what kinds of items to include in surveys.

  3. Accounting research - Wikipedia

    en.wikipedia.org/wiki/Accounting_research

    Accounting research is carried out both by academic researchers and by practicing accountants.Academic accounting research addresses all areas of the accounting profession, and examines issues using the scientific method; it uses evidence from a wide variety of sources, including financial information, experiments, computer simulations, interviews, surveys, historical records, and ethnography.

  4. Audit evidence - Wikipedia

    en.wikipedia.org/wiki/Audit_evidence

    Data analytics can also provide a thorough, detailed analysis of a company's general ledger or sub ledgers, which can provide more evidence to the auditor. [13] In relation to specific kinds of audit evidence, there are a couple examples where audit data analytics can alter the methods of collection.

  5. Data collection - Wikipedia

    en.wikipedia.org/wiki/Data_collection

    Data collection or data gathering is the process of gathering and measuring information on targeted variables in an established system, which then enables one to answer relevant questions and evaluate outcomes. Data collection is a research component in all study fields, including physical and social sciences, humanities, [2] and business ...

  6. Qualitative research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_research

    Common qualitative data analysis software includes: ATLAS.ti; Dedoose (mixed methods) MAXQDA (mixed methods) NVivo; QDA MINER; A criticism of quantitative coding approaches is that such coding sorts qualitative data into predefined categories that are reflective of the categories found in objective science. The variety, richness, and individual ...

  7. Observational techniques - Wikipedia

    en.wikipedia.org/wiki/Observational_techniques

    Observational research is a method of data collection that has become associated with qualitative research. [1] Compared with quantitative research and experimental research, observational research tends to be less reliable but often more valid [citation needed]. The main advantage of observational research is flexibility.

  8. Grounded theory - Wikipedia

    en.wikipedia.org/wiki/Grounded_theory

    Consequently, grounded theory is a general method that can use any kind of data although grounded theory is most commonly applied to qualitative data. [14] [15] Most researchers oriented toward grounded theory do not apply statistical methods to the qualitative data they collect.

  9. Online research methods - Wikipedia

    en.wikipedia.org/wiki/Online_research_methods

    They are also referred to as Internet research, [1] Internet science [2] or iScience, or Web-based methods. [3] Many of these online research methods are related to existing research methodologies but re-invent and re-imagine them in the light of new technologies and conditions associated with the internet. The field is relatively new and evolving.