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Personal identity is the unique numerical identity of a person over time. [1] [2] Discussions regarding personal identity typically aim to determine the necessary and sufficient conditions under which a person at one time and a person at another time can be said to be the same person, persisting through time.
The psychology of self and identity is a subfield of Psychology that moves psychological research “deeper inside the conscious mind of the person and further out into the person’s social world.” [1] The exploration of self and identity subsequently enables the influence of both inner phenomenal experiences and the outer world in relation to the individual to be further investigated.
The self-categorization theory developed by John Turner states that the self-concept consists of at least two "levels": a personal identity and a social one. In other words, one's self-evaluation relies on self-perceptions and how others perceive them. Self-concept can alternate rapidly between one's personal and social identity. [14]
Identity formation, also called identity development or identity construction, is a complex process in which humans develop a clear and unique view of themselves and of their identity. Self-concept, personality development, and values are all closely related to identity formation. Individuation is also a critical part of identity formation.
In contrast, self-presentation definitions emphasize personal identity, reputation, and image management, highlighting how individuals project themselves to shape public perception. [4] Success in personal branding is viewed as the result of effective self-packaging. [5] It is more about self-promotion rather than true self-expression.
A secret identity is a person's cryptonym, incognito, cover and/or alter ego which is not known to the general populace, most often used in fiction.Brought into popular culture by the Scarlet Pimpernel in 1903, the concept was widespread in pulp heroes and is particularly prevalent in the American comic book genre, and is a trope of the masquerade.
[1]: 617 It is a theoretical solution to the question of personal identity, being contrasted with "Empty individualism", the view that personal identities correspond to a fixed pattern that instantaneously disappears with the passage of time, and "Closed individualism", the common view that personal identities are particular to subjects and yet ...
Verbal identity or verbal brand identity is the linguistic component of an organisation's brand.It incorporates brand language, the terms in which an organisation describes itself and its products, but also covers the names of corporations and the products they sell, taglines, and the “voice” of the brand, defined as the personality and tone discernible in its communications. [1]