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Varsity Spirit cheerleader. Varsity Spirit, LLC, also known as Varsity, is an American cheerleading company owned by Varsity Brands.Founded in 1974 as the Universal Cheerleaders Association, the company is a manufacturer of apparel for cheerleading and dance teams, organizer of cheerleading competitions, and operator of training camps and sanctioning bodies.
Varsity Brands, Inc. is an American apparel company owned by the private equity firm Kohlberg Kravis Roberts.It is primarily focused on academic apparel and memorabilia, with its operations split among three major subsidiaries, including Herff Jones—a manufacturer of products such as class rings, graduation caps and gowns, and yearbooks; Varsity Spirit—which produces apparel and ...
Justice Clarence Thomas delivered the majority opinion, which was joined by Chief Justice John Roberts and Justices Alito, Sotomayor, and Kagan. [7] The court defined its task as "whether the lines, chevrons, and colorful shapes appearing on the surface of [Varsity Brands'] cheerleading uniforms are eligible for copyright restriction as separable features of the design of those cheerleading ...
The JAM Brands: [79] The JAM Brands, headquartered in Louisville, Kentucky, provides products and services for the cheerleading and dance industry. It was previously made up of approximately 12 different brands that produce everything from competitions to camps to uniforms to merchandise and apparel, but is now owned by the parent company Varsity.
Uniforms made of fabric that stretches easily is helpful for general cheering or competitive cheerleading. (Harding University) Most uniforms are currently made from a polyester blended fabric, usually containing spandex as well. Shiny foiled covered stretch fabric is commonly found in competitive cheerleading uniforms.
The competition was first introduced in 1978 on CBS Sports and is run by Varsity Spirit. The University of Alabama won the most recent co-ed event in 2025, winning their fourth title. [2] The 2025 all-girl competition was won by the University of Mississippi, their first ever title. [3]