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  2. Microsoft Office XML formats - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Office_XML_formats

    Besides differences in the schema, there are several other differences between the earlier Office XML schema formats and Office Open XML. Whereas the data in Office Open XML documents is stored in multiple parts and compressed in a ZIP file conforming to the Open Packaging Conventions, Microsoft Office XML formats are stored as plain single monolithic XML files (making them quite large ...

  3. Template:Survey data collection - Wikipedia

    en.wikipedia.org/wiki/Template:Survey_data...

    To change this template's initial visibility, the |state= parameter may be used: {{Survey data collection | state = collapsed}} will show the template collapsed, i.e. hidden apart from its title bar. {{Survey data collection | state = expanded}} will show the template expanded, i.e. fully visible.

  4. Conjoint analysis - Wikipedia

    en.wikipedia.org/wiki/Conjoint_analysis

    Example choice-based conjoint analysis survey with application to marketing (investigating preferences in ice-cream) Conjoint analysis is a survey-based statistical technique used in market research that helps determine how people value different attributes (feature, function, benefits) that make up an individual product or service.

  5. Questionnaire construction - Wikipedia

    en.wikipedia.org/wiki/Questionnaire_construction

    What is often referred to as "adequate questionnaire construction" is critical to the success of a survey. Inappropriate questions, incorrect ordering of questions, incorrect scaling, or a bad questionnaire format can make the survey results valueless, as they may not accurately reflect the views and opinions of the participants.

  6. Google Forms - Wikipedia

    en.wikipedia.org/wiki/Google_Forms

    Google Forms is a survey administration software included as part of the free, web-based Google Docs Editors suite offered by Google. The service also includes Google Docs, Google Sheets, Google Slides, Google Drawings, Google Sites, and Google Keep. Google Forms is only available as a web application. The app allows users to create and edit ...

  7. Quantitative marketing research - Wikipedia

    en.wikipedia.org/wiki/Quantitative_marketing...

    Quantitative marketing research is the application of quantitative research techniques to the field of marketing research.It has roots in both the positivist view of the world, and the modern marketing viewpoint that marketing is an interactive process in which both the buyer and seller reach a satisfying agreement on the "four Ps" of marketing: Product, Price, Place (location) and Promotion.