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  2. Level of measurement - Wikipedia

    en.wikipedia.org/wiki/Level_of_measurement

    Level of measurement or scale of measure is a classification that describes the nature of information within the values assigned to variables. [1] Psychologist Stanley Smith Stevens developed the best-known classification with four levels, or scales, of measurement: nominal, ordinal, interval, and ratio.

  3. Ordinal data - Wikipedia

    en.wikipedia.org/wiki/Ordinal_data

    Ordinal data analysis requires a different set of analyses than other qualitative variables. These methods incorporate the natural ordering of the variables in order to avoid loss of power. [ 1 ] : 88 Computing the mean of a sample of ordinal data is discouraged; other measures of central tendency, including the median or mode, are generally ...

  4. Nominal category - Wikipedia

    en.wikipedia.org/wiki/Nominal_category

    A variable used to associate each data point in a set of observations, or in a particular instance, to a certain qualitative category is a categorical variable. Categorical variables have two types of scales, ordinal and nominal. [1] The first type of categorical scale is dependent on natural ordering, levels that are defined by a sense of quality.

  5. Scale (social sciences) - Wikipedia

    en.wikipedia.org/wiki/Scale_(social_sciences)

    This is an ordinal level technique when a measurement model is not applied. Krus and Kennedy (1977) elaborated the paired comparison scaling within their domain-referenced model. The Bradley–Terry–Luce (BTL) model (Bradley and Terry, 1952; Luce, 1959) can be applied in order to derive measurements provided the data derived from paired ...

  6. Qualitative variation - Wikipedia

    en.wikipedia.org/wiki/Qualitative_variation

    For example, five-, seven- and nine-point scales with a uniform distribution of responses give PCIs of 0.60, 0.57 and 0.50 respectively. The first of these problems is relatively minor as most ordinal scales with an even number of response can be extended (or reduced) by a single value to give an odd number of possible responses.

  7. Rating scale - Wikipedia

    en.wikipedia.org/wiki/Rating_scale

    A rating scale is a set of categories designed to obtain information about a quantitative or a qualitative attribute. In the social sciences, particularly psychology, common examples are the Likert response scale and 0-10 rating scales, where a person selects the number that reflecting the perceived quality of a product.

  8. Random assignment - Wikipedia

    en.wikipedia.org/wiki/Random_assignment

    Random assignment or random placement is an experimental technique for assigning human participants or animal subjects to different groups in an experiment (e.g., a treatment group versus a control group) using randomization, such as by a chance procedure (e.g., flipping a coin) or a random number generator. [1]

  9. Qualitative research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_research

    Qualitative research is a type of research that aims to gather and analyse non-numerical (descriptive) data in order to gain an understanding of individuals' social reality, including understanding their attitudes, beliefs, and motivation.

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