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Fenty (stylised as FEИTY) was a fashion brand of ready-to-wear founded by Rihanna under the luxury fashion group LVMH (Moët Hennessy Louis Vuitton). Fenty was launched in May 2019. [1] The fashion label made Rihanna the first woman and also the first person of colour to head a luxury brand for the LVMH group. [2] Fenty was closed in 2021. [3]
Louis Vuitton owner LVMH and music star Rihanna have agreed to suspend her fashion line Fenty less than two years after its launch, the French luxury goods giant said on Wednesday. LVMH said in a ...
Savage X Fenty is a joint venture between Rihanna and TechStyle Fashion Group. [5] Starting as an online-only brand, the entire pre-launch marketing occurred on Rihanna’s Instagram account. [ 6 ] The website launched on May 11, 2018, along with a pop-up shop in Brooklyn, New York , which was open the first two days the brand launched. [ 7 ]
Rihanna has a vision for a new Savage X Fenty Fashion Show.. At the Thursday, Oct. 10, preview of her lingerie brand's new Lavish Lace Collection, the singer and entrepreneur, 36, teased the ...
Rihanna just announced a limited-edition collaboration between her brand, Savage X Fenty, and Italian fashion house Diesel. ELLE.com got the exclusive story behind the capsule.
On 12 May 2019, the fashion house Fenty, styled as FEИTY, created by singer Rihanna, was launched by LVMH in Paris. It is the first new fashion house by LVMH in 32 years, and she is the first woman of colour to head a brand under LVMH. [33] [34] On 15 July 2019, LVMH announced a new partnership to further develop the Stella McCartney House. [35]