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Web performance optimization (WPO), or website optimization is the field of knowledge about increasing web performance. Faster website download speeds have been shown to increase visitor retention and loyalty [ 1 ] [ 2 ] and user satisfaction, especially for users with slow internet connections and those on mobile devices . [ 3 ]
The Performance category includes metrics like FCP, LCP, CLS, and Time to Interactive, each with scores and improvement suggestions. Overall, PSI is a valuable tool for website owners and developers to identify performance bottlenecks and improve the user experience of their web pages.
Conversion rate optimization seeks to increase the percentage of website visitors that take a specific action (often submitting a web form, making a purchase, signing up for a trial, etc.) by methodically testing alternate versions of a page or process [citation needed], and through removing impediments to user experience and improving page loading speeds.
In order to improve the perceived performance of a web page, there are numerous tools that can be helpful: Google Chrome: DevTools provides ways to measure the performance of a site giving you insights on how to improve. Webpagetest - SpeedIndex represents the average time it takes for the visible part of a site to be displayed.
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.
Make web pages easy to read for you! With simple keyboard shortcuts, you can zoom in or out to make text larger or smaller. In an instant, these commands improve the readability of the content you're viewing. • Zoom in - Press Ctrl (CMD on a Mac) + the plus key (+) on your keyboard.
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