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Nikkie de Jager-Drossaers [4] (Dutch pronunciation: [ˈnɪki də ˈjaːɣər drɔˈsaːrs]; born 2 March 1994), known online as NikkieTutorials, is a Dutch make-up artist, model and beauty YouTuber. [5]
A beauty YouTuber is an individual who creates content for YouTube, publishing videos in the realm of cosmetics, fashion, hairstyling, and nail art. [1] [2] In 2016, there were more than 5.3 million beauty videos on YouTube, with 86% of the top 200 beauty videos created by individual beauty vloggers, as opposed to marketers using the platform to promote cosmetic brands.
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