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Zola is an online wedding registry, wedding planner, and retailer. It is a female-led e-commerce company that allows couples to register for gifts, experiences, and cash funds as well as add gifts from other stores. Zola has also expanded into wedding planning with free wedding websites, invitations, and items for the wedding day.
In February 2020, The Knot Worldwide announced it acquired Hitched, a U.K.-based wedding brand. [22] In response to COVID-19, the company launched a $10 million assistance program for wedding vendors in need of support and introduced a campaign called Love is Essential covering the cost of dream marriage proposals for essential workers. [23] [24]
Each wedding website is different, and a couple has to pick what is best for them. [1] The websites can be free but may sometimes cost a fee. [1] Criticism of wedding websites include that invitations from websites are too informal for the occasion. Personal wedding websites differ from wedding vendor websites.
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