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Despite the surge, Direct Line's stock remained below the proposed offer price of 250 pence per share. Analysts from Jefferies suggested that a higher bid could be possible if Direct Line’s board engages with Aviva. [19] On 23 December 2024, Aviva reached an agreement to buy the company at a price which valued it at £3.70 billion.
In November 2023, Aviva acquired a Canadian vehicle replacement insurance business, Optiom, for £100 million (US$126 million). [50] In December 2024, Aviva agreed to acquire Direct Line Group for £3.7 billion, [51] nearly a month after its previous bid of £3.3bn was rejected. [52]
Direct Line is an insurance company based in Bromley, England. Founded in 1985, as the country's first direct car insurance company, it has since expanded to offer a range of general insurance products. Its policies are underwritten by the regulated subsidiary UK Insurance Limited, and it is owned by the Direct Line Group.
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Brolly, the U.K. digital insurance app, has been acquired by incumbent Direct Line Group. Originally founded by former Aviva underwriter and product manager Phoebe Hugh and former Skype and ...
The British insurance provider said the total maximum number of shares to be acquired under the programme has been upped to 392 million, and expects this to be complete by the end of March next year.
On 23 July 2021, it was announced that the Motability scheme would be leaving the company and migrating to Direct Line Group with them taking over from 1 September 2023. [13] [14] On 4 April 2022, Tryg and Intact Financial announced the sale of 50% of its stake holding in its Middle East subsidiary RSA Middle East to National Life & General. [15]
Dividend paying stocks like Aviva plc (LON:AV.) tend to be popular with investors, and for good reason - some research... Three Things You Should Check Before Buying Aviva plc (LON:AV.) For Its ...