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2. Run of network - Wikipedia

   en.wikipedia.org/wiki/Run_of_network

   Run of Network advertising is a form of internet marketing where an online advertising campaign is applied to a wide collection of websites without the ability to choose specific sites. [1] An advertising network sells space for online ads to appear on a number of different websites, blogs and similar channels. A network may focus on a ...

3. Pay-per-click - Wikipedia

   en.wikipedia.org/wiki/Pay-per-click

   Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked.

4. Online advertising - Wikipedia

   en.wikipedia.org/wiki/Online_advertising

   The low costs of electronic communication reduce the cost of displaying online advertisements compared to offline ads. Online advertising, and in particular social media, provides a low-cost means for advertisers to engage with large established communities. [65] Advertising online offers better returns than in other media. [76]: 1

5. Advertising - AOL Help

   help.aol.com/products/advertising

   AOL Advertising provides advertisers, agencies and publishers with the most powerful, comprehensive and efficient online advertising tools available anywhere.

6. Digital marketing - Wikipedia

   en.wikipedia.org/wiki/Digital_marketing

   Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

7. 5 Creative Approaches to Insurance Advertising: “So ... - AOL

   www.aol.com/lifestyle/5-creative-approaches...

   The ad was a huge success and helped to make GEICO one of the most popular insurance companies in the United States. Joe Pytka, the director of Martin Advertising Agency, created the idea of Caveman.