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Historically, communication ethics originated with concerns related to print media and has evolved with the advent of digital technologies. Critics began addressing the harms of the unregulated press in North America and Europe during the 1890s, leading to the establishment of principles in the United States during the 1920s. [8]
The center is named for Arthur W. Page, whose views have been distilled into the Page Principles: (1) tell the truth; (2) prove it with action; (3) listen to stakeholders; (4) manage for tomorrow; (5) conduct public relations as if the whole enterprise depends on it; (6) realize that an enterprise's true character is expressed by its people; and (7) remain calm, patient and good-humored.
Some of the vital characteristics of ethical communication are discussed below. Conveying the point without offending the audience: [2]; While communicating with the audience, expressing the desired message to them in a significant manner is of primary importance.Strong conversation skills can make a big difference in the workplace.
Public relations can facilitate dialogue by establishing channels and procedures for dialogic communication. [2] Dialogic theory argues that organizations should be willing to interact with publics in honest and ethical ways in order to create effective organization-public communication channels. [3]
Journalistic ethics and standards comprise principles of ethics and good practice applicable to journalists. This subset of media ethics is known as journalism's professional " code of ethics" and the "canons of journalism". [ 1 ]
The Potter Box is a model for making ethical decisions, developed by Ralph B. Potter, Jr., professor of social ethics emeritus at Harvard Divinity School. [1] It is commonly used by communication ethics scholars. According to this model, moral thinking should be a systematic process and how we come to decisions must be based in some reasoning.
Media ethics is the subdivision of applied ethics dealing with the specific ethical principles and standards of media, including broadcast media, film, theatre, the arts, print media and the internet. The field covers many varied and highly controversial topics, ranging from war journalism to Benetton ad campaigns.
Baker and Martinson present a five-part test which defines the five principles of truthfulness, authenticity, respect, equity, and social responsibility (i.e., the importance of the common good). [2] Thus, the TARES test serves as a metric of a speaker's adherence to some ethical principles in professional persuasive correspondence.