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  2. Conversion rate optimization - Wikipedia

    en.wikipedia.org/wiki/Conversion_rate_optimization

    Conversion rate optimization seeks to increase the percentage of website visitors that take a specific action (often submitting a web form, making a purchase, signing up for a trial, etc.) by methodically testing alternate versions of a page or process [citation needed], and through removing impediments to user experience and improving page loading speeds.

  3. Web standards - Wikipedia

    en.wikipedia.org/wiki/Web_standards

    Web standards are the formal, non-proprietary standards and other technical specifications that define and describe aspects of the World Wide Web.In recent years, the term has been more frequently associated with the trend of endorsing a set of standardized best practices for building web sites, and a philosophy of web design and development that includes those methods.

  4. Web strategy - Wikipedia

    en.wikipedia.org/wiki/Web_strategy

    Depending on the business maturity, immediate needs, and long-term goals, the programme should yield different results. e.g. if the business is only starting to tap into the online space, then the web strategy programme will outline how the business should position itself online, what online media it should use to spread its message, how it should communicate with the customers, what services ...

  5. Responsive web design - Wikipedia

    en.wikipedia.org/wiki/Responsive_web_design

    Luke Wroblewski has summarized some of the RWD and mobile design challenges and created a catalog of multi-device layout patterns. [15] [16] [17] He suggested that, compared with a simple HWD approach [clarification needed], device experience or RESS (responsive web design with server-side components) approaches can provide a user experience that is better optimized for mobile devices.

  6. Web-oriented architecture - Wikipedia

    en.wikipedia.org/wiki/Web-oriented_architecture

    Enterprise Web Oriented Architecture (EWOA) is a sub-style of Enterprise Service Oriented Architecture (ESOA). EWOA is defined as the sets of web-based architectural elements, environments, principals and processes. There is an expanding set of tools building mashups from WOA resources. These tools are beneficial to IT developers to create ...

  7. Web design - Wikipedia

    en.wikipedia.org/wiki/Web_design

    One popular tool in web design is UX Design, a type of art that designs products to perform an accurate user background. UX design is very deep. UX is more than the web, it is very independent, and its fundamentals can be applied to many other browsers or apps. Web design is mostly based on web-based things. UX can overlap both web design and ...

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