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  2. Content marketing - Wikipedia

    en.wikipedia.org/wiki/Content_marketing

    Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. [1] It is often used in order to achieve the following business goals: attract attention and generate leads, expand their customer base, generate or increase online sales, increase brand awareness or credibility ...

  3. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since

  4. Growth hacking - Wikipedia

    en.wikipedia.org/wiki/Growth_hacking

    Growth hacking is a subfield of marketing focused on the rapid growth of a company. It is referred to as both a process and a set of cross-disciplinary (digital) skills. The goal is to regularly conduct experiments, which can include A/B testing, that will lead to improving the customer journey, and replicate and scale the ideas that work and modify or abandon the ones that do not, before ...

  5. The AOL.com video experience serves up the best video content from AOL and around the web, curating informative and entertaining snackable videos.

  6. Purple Cow: Transform Your Business by Being Remarkable

    en.wikipedia.org/wiki/Purple_Cow:_Transform_Your...

    Godin gives examples of products and marketing programs that have been remarkable, but indicates that it is no use copying these directly. He says, "Today, the one sure way to fail is to be boring. Your one chance for success is to be remarkable." [3] The book ends with a Ten Point Checklist that sets out how to create a remarkable product.

  7. Blurb, Inc. - Wikipedia

    en.wikipedia.org/wiki/Blurb,_Inc.

    Blurb authors can promote and share their books (including ebooks) using Blurb's free on-line marketing tools. They can also set their price and sell their books and ebooks in Blurb's online bookstore. The platform's print-on-demand technology enables authors to print just as many books are ordered.

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