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Launched by OG natural hair vlogger Whitney White, you can find Melanin Hair Care's best-sellers lined on shelves at your local Sephora. This sulfate-free leave-in conditioner from the brand is ...
The movement's popularity has also encouraged corporations and government agencies to create policies that are inclusive of natural black hair. [59] The availability of products for natural black hair has been helped by the founding of Black-owned hair product companies such as Ruka Hair in the UK, founded by Tendai Moyo. [67]
The natural hair movement is a movement which aims to encourage people of African descent to embrace their natural, afro-textured hair; especially in the workplace. It originated in the United States during the 1960s, and resurged in popularity in the 2000s .
[1] [3] By the 1960s had an estimated 80 percent of the black hair-care market and annual sales of $12.6 million by 1970. [1] In 1971, JPC went public and was the first African American owned company to trade on the American Stock Exchange. [1] [5] The company's most well-known product was Afro Sheen for natural hair when afros became popular.
Black consumers spent $9.4 billion on beauty products in 2023, up $1.3 billion, according to NielsenIQ. Spending on beauty products by Black consumers comprises 12.5% of total U.S. dollars.
Hair relaxers have seen a considerable resurgence in popularity among the Black hair community. Here is why some women are deciding to go back to relaxers after years of dealing with their natural ...