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The 60-year-old vice president's failed campaign burned through the reported massive amount in just over 100 days, including millions spent on advertisements and events attended by celebrities.
The ad concludes with a reveal that Uchimura is blind. The ad was alleged to be plagiarized from a South African tourism campaign by Brand South Africa. McCann claimed responsibility for the ad but insisted that there was no intention to plagiarize, pointing out that the ad as was based on the experience of a real foreign retiree.
Dan & Dave was an advertising and merchandising campaign by American shoe manufacturer Reebok during the build-up to the 1992 Summer Olympics in Barcelona. The promotion was meant to generate excitement and support for the Olympic competition between American decathletes Dan O'Brien and Dave Johnson. However, the campaign had to be modified ...
The grand total of failed campaign money for all drop-out candidates combined? $314,020,780. Click through (and try not to cringe) below to see the breakdown by each candidate:
According to Advertising Age magazine, the Herb campaign was the "most elaborate advertising flop of the decade." [ 5 ] [ 6 ] [ 7 ] Burger King's other 1980s advertising campaigns, such as "This is a Burger King town", "Fast food for fast times", and "We do it like you'd do it" were barely more successful.
According to the Examiner, her campaign spent more than $15m on production fees for events, as well as more than $654m on advertising between July 22 and November 5.
The "Daisy" advertisement has been used or referenced in multiple political campaigns since first being shown and was an important turning point in political and advertising history. In his unsuccessful 1984 presidential campaign, Democratic nominee Walter Mondale created a commercial on secret communist nuclear weapons in space, which several ...
The U.S. Census Bureau didn't properly administer or monitor contract orders worth hundreds of millions of dollars dealing with advertising to promote participation in the 2020 census, possibly ...