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The new product groups identified were: indigo dyed blue denim and high quality two-ply fabrics for exports, and products such as butta sarees, full voiles and dhoties. It also started retail outlets for 'Arrow' brand and became the first company in India to bring international shirt brand 'Arrow'. [8]
Aditya Birla Fashion and Retail Limited (ABFRL) is an Indian fashion retail company headquartered in Mumbai.It emerged after the consolidation of the branded apparel businesses of Aditya Birla Nuvo Limited (ABNL), comprising ABNL's Madura Fashion division and ABNL's subsidiaries Pantaloons Fashion and Retail (PFRL) and Madura Fashion & Lifestyle (MFL), in May 2015.
Cluett, Peabody & Company, Inc. once headquartered in Troy, New York, was a longtime manufacturer of shirts, detachable shirt cuffs and collars, and related apparel. It is best known for its Arrow brand collars and shirts and the related Arrow Collar Man advertisements (1907–1931). It dates, with a different name, from the mid-19th century ...
Peter England is an international menswear brand based in India. Founded in 1889 in Ireland, it was acquired by Kumar Mangalam Birla's Aditya Birla Fashion brand in 2000. [3] It produces suiting fabric, wool and wool-blended fabrics. According to the website of its parent company, as of 2014 it was the "largest menswear brand in India with over ...
The Arrow Collar Man was the name given to the various male models who appeared in advertisements for shirts and detachable shirt collars manufactured by Cluett Peabody & Company of Troy, New York. The original campaign ran from 1905–31, though the company continued to refer to men in its ads and its consumers as "Arrow men" much later.
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