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Co-branding is a marketing strategy that involves strategic alliance of multiple brand names jointly used on a single product or service. [1] Co-branding is an arrangement that associates a single product or service with more than one brand name, or otherwise associates a product with someone other than the principal producer. The typical co ...
Center for Improvement in Healthcare Quality (CIHQ) [3] Commission on Accreditation of Rehabilitation Facilities (CARF) Community Health Accreditation Program(CHAP) DNV GL Healthcare; Foundation for the Accreditation of Cellular Therapy (FACT) [4] Global Healthcare Accreditation (GHA) [5] Healthcare Facilities Accreditation Program (HFAP)
A typical co-branded restaurant that offers products from two or more of the company's brands (in this case, Taco Bell and KFC) Brand alliances is a branding strategy used in a business alliance. Brand alliances are divided into three types. Cobrands Main article: Co-branding Cobrands are the usage of two or more brands on one certain product. For example, Dell computers carry three brands on ...
"Comparison of Joint Commission and Healthcare Facilities Accreditation Program (HFAP) Emergency-Related Standards for Hospitals" (PDF). American Health Lawyers Association. Barabas, MC (Sep 2002). "Healthcare facilities accreditation program: the recognized alternative to the joint commission on accreditation of healthcare organizations". JONA ...
Brand image refers to an image an organization wants to project; [50] a psychological meaning or meaning profile associated with a brand. [51] Brand loyalty refers to the feelings of attachment a consumer forms with a brand. It is a tendency of consumers to purchase repeatedly from a specific brand. [52]
The International Society for the Quality in Healthcare (ISQua) is the umbrella organization responsible for accrediting the Joint Commission accreditation scheme in the US and Accreditation Canada International, as well as accreditation organizations in the United Kingdom and Australia. [1]
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The OECI is an international organization of cancer centers with an accreditation and designation programme and accredited to ISQua. The Council for Health Service Accreditation of Southern Africa (COHSASA) is the only internationally accredited quality improvement and accreditation body for healthcare facilities in Africa.