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Castor oil is a type of vegetable oil derived from the seeds of the castor bean plant (ricinus communis), which is naturally found in parts of Africa, India and South America, Dr. Joshua Zeichner ...
Castor oil is a vegetable oil pressed from castor beans, the seeds of the plant Ricinus communis. [1] The seeds are 40 to 60 percent oil. [ 2 ] It is a colourless or pale yellow liquid with a distinct taste and odor.
Ricinoleic acid, formally called 12-hydroxy-9-cis-octadecenoic acid, is a fatty acid.It is an unsaturated omega-9 fatty acid [1] and a hydroxy acid.It is a major component of the seed oil obtained from the seeds of castor plant (Ricinus communis L., Euphorbiaceae), the plant that produces ricin.
The economist Alex Tabarrok has argued, that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion, they may only buy one item at half price, because the value they attach to the second unit is lower than even the discounted price.