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Freshpet was founded in Secaucus, New Jersey, in 2006 by Scott Morris, Cathal Walsh, and John Phelps, former pet food executives. [6] [7] It opened a factory in Quakertown, Pennsylvania, in 2006; [8] [9] and another in Bethlehem, Pennsylvania in 2013. [4] Freshpet went public on the NASDAQ in November 2014, raising $164 million in its IPO.
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Simmons Foods was founded in 1949 by founder M.H. Bill Simmons, [3] their current CEO is his grandson Todd Simmons. [4]The company was incorporated in 1984. [4]In August 2010, the Simmons Pet Food division bought out Menu Foods for $239 million.
In 2011, UK retailer Wm Morrison bought a 10% stake in the company in order to learn about online shopping and launch its long-awaited online shopping service in the UK. [27] Using the investment to gain access to FreshDirect's operations, Morrisons reported in 2013 that it had "learned a lot about the economics of picking and delivery of food ...
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