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In anthropology, high-context and low-context cultures are ends of a continuum of how explicit the messages exchanged in a culture are and how important the context is in communication. The distinction between cultures with high and low contexts is intended to draw attention to variations in both spoken and non-spoken forms of communication. [ 1 ]
Research has identified a correlation between linear-active cultures (i.e. following a daily schedule with a single task at a time) [4] with high-trust societies, and multi-active cultures (flexible schedules with many tasks at once, often in an unplanned order) with low-trust cultures. [5]
In terms of Edward T. Hall's dichotomy between high context cultures focused upon in-groups and low context cultures focused upon individuals, face-saving is generally viewed as more important in high context cultures such as China or Japan than in low-context ones such as the United States or Germany. [55]
For instance, a doctor holds high status when interacting with a patient, equal status in a meeting with fellow doctors, and low status when meeting with their hospital's chief of medicine. A person can also be a 'big fish in a small pond' such that they have higher status than everyone else in their organization, but low or equal status ...
The social environment, social context, sociocultural context or milieu refers to the immediate physical and social setting in which people live or in which something happens or develops. It includes the culture that the individual was educated or lives in, and the people and institutions with whom they interact. [ 1 ]
On a broad level, individualistic cultures operate with a more direct, low context facework with importance placed on verbal communication and nonverbal gestures for emphasis. Collectivistic cultures operate in a more indirect, high context facework emphasizing nonverbal subtleties. There are three prevalent facework strategies: dominating ...
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Social capital is a concept used in sociology and economics to define networks of relationships which are productive towards advancing the goals of individuals and groups. [1] [2] It involves the effective functioning of social groups through interpersonal relationships, a shared sense of identity, a shared understanding, shared norms, shared values, trust, cooperation, and reciprocity.