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Perceptual maps, also known as market maps, usually have two dimensions but can be multi-dimensional or use multiple colours to add an extra variable. They can be used to identify gaps in the market and potential partners or merger targets as well as to clarify perceptual problems with a company's product.
The console protocol allows Micro Saint Sharp to interact with command line applications. The Excel protocol connects to a Microsoft Excel® spreadsheet and allows the modeler the capability to do basic reading and writing of cells in workbooks. The Socket protocol connects to an address on the internet for low level communication.
NodeXL is a network analysis and visualization software package for Microsoft Excel 2007/2010/2013/2016. [2] [3] The package is similar to other network visualization tools such as Pajek, UCINet, and Gephi. [4] It is widely applied in ring, mapping of vertex and edge, and customizable visual attributes and tags.
Perceptual map of competing products with ideal vectors. Preference regression is a statistical technique used by marketers to determine consumers’ preferred core benefits. It usually supplements product positioning techniques like multi dimensional scaling or factor analysis and is used to create ideal vectors on perceptual maps.
Was one of the big three spreadsheets (the others being Lotus 123 and Excel). EasyOffice EasySpreadsheet – for MS Windows. No longer freeware, this suite aims to be more user friendly than competitors. Framework – for MS Windows. Historical office suite still available and supported. It includes a spreadsheet.
Mapping the results and defining the dimensions – The statistical program (or a related module) will map the results. The map will plot each product (usually in two-dimensional space). The proximity of products to each other indicate either how similar they are or how preferred they are, depending on which approach was used.
Concept mapping and mind mapping software is used to create diagrams of relationships between concepts, ideas, or other pieces of information. It has been suggested that the mind mapping technique can improve learning and study efficiency up to 15% over conventional note-taking. [1]
Excel spreadsheet with forward and inverse examples Archived 2007-01-09 at the Wayback Machine, by Eric Walowit and Grit O'Brien; Experimental Implementation of the CIECAM02 Color Appearance Model in a Photoshop Compatible Plug-in (Microsoft Windows Only), by Cliff Rames. Notes on the CIECAM02 Colour Appearance Model. Source code in C of the ...