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Kurien briefly became the chairman of Amul following Patel's death in 1994, and is credited with the success of Amul's marketing. [8] Amul spurred India's White Revolution, which made the country the world's largest producer of milk and milk products, [9] and has since ventured into overseas markets. [10]
It produces and markets milk and ghee (clarified butter) for the local market under the Amul brand name. Its current capacity is 400,000 liters per day. [citation needed] It has branches (ice cream manufacturing plants and milk-milk products) in Nagpur and Boisar. Amul Ice Cream produced here is marketed to Mumbai and Maharashtra markets ...
The Karnataka Co–Operative Milk Producers' Federation Limited (KMF) is a dairy cooperative from Karnataka, India, which sells products such as milk, curd, ghee, butter, ice cream, chocolates, and sweets under the brand name Nandini. It is a federation of milk producers under the ownership of Ministry of Cooperation, Government of Karnataka ...
The Anand model was replicated across Gujarat and Kurien brought all of them under the Gujarat Co-operative Milk Marketing Federation (GCMMF) to sell their products under a single Amul brand on the 25th anniversary of establishment. [46] In the second phase between 1979 and 1985, the plan was extended to cover more than 290 towns. [45]
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A cooperative movement, on the lines of Amul-model, initiated in Mehsana, organized the rural milk producers, encouraging them to pull together their resources. On 8 November 1960, Dudhsagar dairy was registered under Mumbai Co-operative societies act, 1925.
Prince Charles, Prince of Wales, visits India and Amul with Harichand Megha Dalaya, in December 1980 . Operation Flood is the programme that led to the "White Revolution." It created a national milk grid linking producers throughout India to consumers in over 700 towns and cities, reducing seasonal and regional price variations while ensuring that producers get a major share of the profit by ...
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