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Originally a magazine, Brides is now an online-only publication, with quarterly digital issues. As with many similar bridal magazines, it was designed to be an in-depth resource for brides -to-be, with many photographs and articles on wedding dresses , cakes , ceremonies , receptions , and honeymoons .
In February 2020, The Knot Worldwide announced it acquired Hitched, a U.K.-based wedding brand. [22] In response to COVID-19, the company launched a $10 million assistance program for wedding vendors in need of support and introduced a campaign called Love is Essential covering the cost of dream marriage proposals for essential workers. [23] [24]
Lover.ly offers a searchable database of aggregated content from blogs, magazines, retailers, and brands, and provides wedding planning tips from its own wedding editorial experts. Once on Lover.ly, users can search by keyword, category, or color, and as of 2013, hundreds of thousands images were available to browse on the site. [10]
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The survey looks at national wedding trends and costs, including the average cost of a wedding in Australia. [6] The average age of the brides responding to the survey is 30. [ 7 ] The magazine's 2013 survey found that the average cost of a wedding in Australia was $54,294 This figure has increased 92% in the past decade.