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Since it was founded in 2007 as Saavn, the company has acquired rights to over 80 million music tracks in 16 languages. JioSaavn is a freemium service; basic features are free with advertisements or limitations, while additional features, such as improved streaming quality and music downloads for offline listening, are offered via paid ...
In February 2013, Shazam announced a partnership with the music store Beatport, adding its library of electronic music to the service. [29] On 3 April 2013 Shazam announced an exclusive partnership with Saavn, an Indian online music streaming service. The deal added nearly 1 million songs in Indian languages to Shazam's database.
A teaser for the first single "Boom Boom" was released online on 30 July 2017. [10] [11] The full song was released three days later on the music streaming platform Saavn.[12] [13] Nikhita Gandhi provided vocals for both versions. [14]
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While the lyric videos received 10 million views on YouTube, the song "Neruppu Da" topped the charts of Saavn, on Top 15 Weekly Countdown, iTunes and as well as local radio channels. [38] [39] The audio CDs of Kabali had a record breaking sales, which was confirmed by Swaroop Reddy of Think Music in a press interaction. [38]
The audio version was also released simultaneously across various audio platforms including Spotify, Saavn, Gaana, Amazon Prime Music, Zee5, Wynk Music, iTunes, Apple Music, and others. [ 2 ] Music video