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Customer size and sales potential of the customer; Customer behavior: Studying the customer's behavior related to the product or service such as the customer buying from a competitor or examining the responsiveness to selling effort; Geography: Geographical locations of prospective buyers; Application and use of the product or service by the ...
SlideShare is an American hosting service, now owned by Scribd, for professional content including presentations, infographics, documents, and videos. Users can upload files privately or publicly in PowerPoint, Word, or PDF format. Content can then be viewed on the site itself, on mobile devices or embedded on other sites.
Consumer behaviour is the study of individuals, groups, or organisations and all activities associated with the purchase, use and disposal of goods and services.It encompasses how the consumer's emotions, attitudes, and preferences affect buying behaviour.
User experience design is a conceptual design discipline rooted in human factors and ergonomics.This field, since the late 1940s, has focused on the interaction between human users, machines, and contextual environments to design systems that address the user's experience. [4]
A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals.
Visual marketing is the discipline of studying the relationship between an object, the context it is placed in and its relevant image. Representing a disciplinary link between economy, visual perception laws and cognitive psychology, [1] the subject mainly applies to businesses such as fashion and design.
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