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Personal data, also known as personal information or personally identifiable information (PII), [1] [2] [3] is any information related to an identifiable person. The abbreviation PII is widely used in the United States , but the phrase it abbreviates has four common variants based on personal or personally , and identifiable or identifying .
The gathering of personally identifiable information (PII) refers to the collection of public and private personal data that can be used to identify individuals for various purposes, both legal and illegal. PII gathering is often seen as a privacy threat by data owners, while entities such as technology companies, governments, and organizations ...
Personal Identifiers (PID) are a subset of personally identifiable information (PII) data elements, which identify an individual and can permit another person to "assume" that individual's identity without their knowledge or consent. [1] PIIs include direct identifiers (name, social security number) and indirect identifiers (race, ethnicity ...
Article 4 (1) defines personal information as anything that may be used for identifying a “data subject” (e.g. natural person) either directly or in combination with other personal information. In theory, this even takes common Internet identifiers such as cookies or IP Addresses in the scope of this regulation.
PETs allow online users to protect the privacy of their personally identifiable information (PII), which is often provided to and handled by services or applications. PETs use techniques to minimize an information system's possession of personal data without losing functionality. [1]
Tokenization may be used to safeguard sensitive data involving, for example, bank accounts, financial statements, medical records, criminal records, driver's licenses, loan applications, stock trades, voter registrations, and other types of personally identifiable information (PII). Tokenization is often used in credit card processing.
Before the Schrems II ruling, pseudonymization was a technique used by security experts or government officials to hide personally identifiable information to maintain data structure and privacy of information. Some common examples of sensitive information include postal code, location of individuals, names of individuals, race and gender, etc.
Examples of PII are: insurance ID, email address, phone number, IP address, geolocation, biometric data. [11] Non-personally identifiable information (non-PII) is information that can't be used to identify a person or to track a location. A cookie or a device ID is an example of non-PII.